# LANCÔME - Changi Airport, Singapore -- Object-Recognition Table & Spherical LED Space > For a LANCÔME pop-up at Singapore Changi Airport, MLABART supplied a 32-inch interactive table and an approximately four-meter spherical LED installation. Placing one of three physical markers on the table revealed product-specific content; the sphere provided an interior immersive viewing space for the brand experience. - **Client:** LANCÔME - **Industry:** Beauty - **Location:** Singapore - **Year:** 2024 ## Project facts - **Brand:** LANCÔME - **Location:** Terminal 1 - Central Piazza, Singapore Changi Airport - **Public event dates:** Unveiled 9 September 2024 - open until 15 October 2024 - **Interactive table:** 32-inch display - three recognized markers - **LED installation:** Approximately 4 m diameter - interior viewing space - **Our role:** Interactive software, table hardware & spherical LED fabrication ## Physical markers select product content Three physical markers act as selectors on the 32-inch interactive table. Placing a marker on the surface brings up the corresponding product information, giving visitors a direct way to explore the display. MLABART developed the interactive software and supplied the table hardware. The supplied close-up photographs show the physical product selectors and their on-screen content. ## An interior immersive LED viewing space An approximately four-meter spherical LED structure provides an interior viewing space. Its curved display carries the product imagery around the visitor, creating a different encounter from the tabletop interaction. MLABART supplied and fabricated the spherical LED installation. The surrounding pop-up fit-out appears in the context photographs. [Explore the format](https://mlabart.com/solutions/digital-exhibition-halls/) ## Fabrication, touch calibration and local support During installation, pressure from the surrounding structure created unwanted touch detections. Separating the structure from the touch surface removed the interference and restored responsive interaction. The project record reports about one month of production, seven days of testing and two days of installation. Local partners in Singapore were available for after-sales support. ### Map each marker to content. Develop the marker-recognition interaction and the product information states. ### Give the touch surface clearance. Separate the structural edge from the touch surface to resolve unintended detections. ### Provide a local support path. Arrange access to Singapore-based partners for after-sales support. ## Explore related formats - [Digital exhibition systems](https://mlabart.com/solutions/digital-exhibition-halls/) - [Retail activations](https://mlabart.com/solutions/mall-popup-activations/) - [Discuss your project](https://mlabart.com/contact/) ## Scenario LANCÔME's Génifique Ultimate Travellers' Repair Clinic at Terminal 1's departure-transit Central Piazza, Singapore Changi Airport. Public coverage records an unveiling on September 9, 2024 and a closing date of October 15, 2024. The activation introduced products through an interactive table and an immersive LED viewing space. ## Interaction Visitors place physical markers on a 32-inch interactive tabletop. The software recognizes the marker and displays the corresponding product information; the project description specifies three markers. A separate spherical LED installation, approximately four meters in diameter, provides an interior viewing environment. ## Technologies - Touchscreen Interaction - Sensor Interaction - Digital Exhibits ## Marketing value The table makes product information accessible through a physical action, while the spherical display creates a distinct viewing space within the airport pop-up. ## Results The project team reports approximately 30 days of operation for its installations and estimates 100+ daily visitors across the two installations. Production took about one month, followed by a week of testing and two days of installation. Source: MLABART's project description supplied on October 7, 2026. Daily visits are a project-team estimate across the two installations. The reported approximately 30 days of installation operation are not treated as the full public event's calendar span. ## Image context Additional workshop, installation and pop-up context photographs. MLABART's stated delivery covers the interactive table and spherical LED installation; the wider retail fit-out is shown as context. ## MLABART's delivery scope During installation, pressure from the surrounding structure created unwanted touch detections. Separating the structure from the touch surface removed the interference and restored responsive interaction. The project record reports about one month of production, seven days of testing and two days of installation. Local partners in Singapore were available for after-sales support. ## Why brands choose this approach - Physical marker placement gives visitors a direct way to select product information. - An interactive tabletop and spherical LED display provide two different ways to encounter the product story. - Hardware, interactive software and sphere fabrication were delivered with on-site commissioning. ## Reported by - [The Moodie Davitt Report -- 9 September 2024 unveiling and 15 October closing date](https://moodiedavittreport.com/lancome-unveils-tech-forward-genifique-ultimate-travellers-repair-clinic-at-changi-airport/) ## Images - ![LANCÔME spherical display and pop-up components undergoing workshop assembly](https://mlabart.com/cases/lancome-changi-popup/01.webp) - ![Close view of the curved blue display surface during sphere assembly](https://mlabart.com/cases/lancome-changi-popup/02.webp) - ![Technicians working at the LANCÔME spherical display entrance](https://mlabart.com/cases/lancome-changi-popup/03.webp) - ![Indoor waterfall and glass-roof setting in the supplied airport context photographs](https://mlabart.com/cases/lancome-changi-popup/04.webp) - ![Curved LANCÔME retail counter within the airport pop-up](https://mlabart.com/cases/lancome-changi-popup/05.webp) - ![The Gift Lab product display within the wider airport pop-up](https://mlabart.com/cases/lancome-changi-popup/06.webp) - ![Product information counter and seating within the LANCÔME airport activation](https://mlabart.com/cases/lancome-changi-popup/07.webp) - ![Blue product imagery inside the spherical LED viewing space](https://mlabart.com/cases/lancome-changi-popup/08.webp) - ![LANCÔME booth and spherical framework during assembly](https://mlabart.com/cases/lancome-changi-popup/09.webp) - ![Wide view of the LANCÔME airport pop-up from its front corner](https://mlabart.com/cases/lancome-changi-popup/10.webp) - ![Interior of the spherical viewing space with a product display at its center](https://mlabart.com/cases/lancome-changi-popup/11.webp) - ![LANCÔME pop-up with its blue spherical LED installation](https://mlabart.com/cases/lancome-changi-popup/12.webp) - ![Interactive tabletop interface showing product-specific information](https://mlabart.com/cases/lancome-changi-popup/13.webp) - ![Physical product marker placed on the interactive tabletop](https://mlabart.com/cases/lancome-changi-popup/14.webp) ## Related Pages **See also:** [CHLITINA - Dealer Summit at Shanghai Tower -- Kinetic Sphere Array, Fibre-Optic Wall and Holographic Display](https://mlabart.com/work/chlitina-dealer-summit-2026/) | [LANCÔME - Absolue Art Exhibition, Shanghai -- 1,350-unit Kinetic Matrix](https://mlabart.com/work/lancome-mechanical-matrix/) | [LANCÔME - Sanya CDF Pop-up -- Naked-Eye 3D Box and Interactive Game Zone](https://mlabart.com/work/lancome-sanya-naked3d/) --- **MLABART** -- Interaction - Imagination - Innovation MLABART is an interactive installation and interactive software development studio. We design, program and deliver interactive installations -- motion-sensing games, touch and AI experiences, interactive LED walls, projection mapping, naked-eye 3D and kinetic sculptures -- for mall and New Year's Eve countdown campaigns, trade-show booths and launches, and brand pop-ups, from concept and custom software through fabrication and on-site delivery. - Web: https://mlabart.com - Email: mark@touchworld-sh.com - Phone / WhatsApp: +86 18917292695 - Canonical HTML version: https://mlabart.com/work/lancome-changi-popup/