Hisense
New York, in full colour
Four interactive installations
Creative technology studio
Art.
In motion.
Interactive installations, kinetic art and immersive brand experiences.
Explore our work
Hisense · New YorkFour interactive installations / Hudson Yards
SHANGHAI HQ / WORKING WORLDWIDEART + ENGINEERING + HUMAN CONNECTIONSCROLL TO EXPLORE ↓
01 /What we do
We bring brands into the physical world.
Through movement, light
and participation.
MLABART is a creative technology partner for brand experiences, specializing in AI-driven and generative-AI interactions, kinetic mechanical installations, immersive art exhibitions, digital exhibition halls and naked-eye 3D. From concept and technology to on-site delivery, MLABART builds shareable, experiential brand moments for beauty, luxury and automotive brands across pop-ups, launches, exhibitions and activations.
A selection of our work
Made to be felt.
Hisense
ROLEX
The art of time
Kinetic sculpture
LANCÔME
A choreography of light
Mechanical matrix
Ferrari
A reveal in motion
Mechanical LED stage
Starbucks
A landscape, reimagined
Projection-mapped terrain
CHLITINA
A world of light & motion
Kinetic & interactive environments
Selected brands we’ve worked with
ROLEXLANCÔMEFerrariHisenseSTARBUCKSARMANI
Explore more brands
CHAUMET · 寶格麗 BVLGARI · Cartier · CHANEL · 阿瑪尼 ARMANI · LANCÔME · NARS · CPB · 歐萊雅 · 科顏氏 · Charlotte Tilbury · 雅詩蘭黛 · NISSAN · 保時捷 · 路虎 · 迪桑特 · 李寧 · 騰訊 · 阿里巴巴 · 支付寶 Alipay · 銀聯 · 蔡司 ZEISS · 西門子 · 三星 · LG · 美的 · 科沃斯 · 芝華士 · NBA · 三麗鷗 · 禾賽科技 · 故宮 · 上海科技館
02 / Our expertise
Ideas, made real.
A creative technology partner for brands and agencies. We connect software, content and physical systems to build experiences that work in the real world.
Kinetic & mechanical art
Precision movement. Physical presence. Installations that turn engineering into a brand experience.
Interactive experiences
AI photography, motion sensing and playful interactions that invite people to take part.
Immersive environments
Projection, light and digital content that transform how a space is experienced.
Services & production capabilities
Immersive Art
Immersive brand art experiences that fuse space, projection, light and interaction into shareable, photogenic moments (CHAUMET, Cartier Trinity 100, CHANEL N°1).
Interaction
Motion, radar, camera, facial-recognition and AI-photo installations that turn visitors from spectators into participants and add shareable touchpoints.
Exhibition Hall
Multimedia digital exhibitions and interactive exhibits for corporate showrooms, science museums and museums (Shanghai STM, Hesai, Palace Museum × Tencent).
Naked-eye 3D & AIGC
Naked-eye 3D big-screen content and generative-AI interactions that create strong visual memory points.
Light Installation
Light art and audiovisual kinetic installations for on-site atmosphere and mechanical motion visuals.
Mechanical interactive installations are MLABART’s signature capability — rotating and telescopic screens, kinetic matrices, Newton’s-cradle and transit-pendulum pieces (Siemens, Bvlgari, LANCÔME, Samsung, LG).
Explore all solutions ↗
From the workshop to the world
Built with care.
Delivered on site.
Software, content, fabrication and system integration. Factory-tested in China, with on-site installation and technical support for international projects.
Inside our New York project03 / Ideas & perspectives
Behind the experience.
When a wall becomes
something people create together.
Planning your next project
A few practical questions.
How much does an interactive installation cost?
Interactive installations are quoted per project, based on interaction complexity, equipment, on-site scale and timeline — from a single piece to a full immersive experience. Share your scenario and budget range and MLABART will propose a matching concept and quote.
How long does a pop-up interactive project take?
A typical pop-up interactive project runs about 4–8 weeks from confirmation to delivery, covering concept, technical development, fabrication and on-site build; large immersive shows take longer (8–12+ weeks). The earlier you talk to us, the easier scheduling is.
Which brands suit AI-photo interactions?
Beauty, automotive, FMCG and luxury brands that value social sharing — for launches, pop-ups and mall activations. Facial recognition and generative visuals create shareable content and extra touchpoints.
Radar vs. camera interaction — what’s the difference?
Radar interaction senses position and motion via mmWave/LiDAR — light-robust, privacy-friendly, ideal for large spaces and floor interaction. Camera interaction uses vision recognition for faces, gestures and poses — better for precise, close-range content.